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Letter notes from CCW today: Today I made some phone calls in effort to drum up business. Note I’m in a small office in the town I was raised, making calls to the surrounding population—“I’m Curtis with Kinetic Capital, we outfit businesses with working capital...” a total cold call. The business owner on the other end replied, “is it hard money?” And recently I’ve spent the last few months researching and debating with global brokers about “soft loans” so I immediately said, “yes—“ and went on to explain the process and was tastefully interrupted. ”No thank you I don’t want any hard money.” Soft money or better soft loans are typically lent with the notion that the money will benefit an underserved population—humanitarian in some instances. Nevertheless, for profit as well as nonprofit in many cases. Soft loans regardless, are lent with a desire in mind that includes a return on the money per the terms of it—case by case. The phones, as I call it, are special—you have to get into a groove. Accordingly the reality is at Kinetic Capital—you provide your desire in the form of our one page application; the amount requested, any liens—yes? “Well we can only work with you if you’ve been placed on a payment plan, ok your on a payment plan great—stuff happens, I get it” etc. Then most importantly, how do you plan to use the money? To improve Cash flow? Equipment? Start a project? Hiring? What? The dynamics of the loan or the capital funder are predicated in their ability or our ability to meet your need with a program or product that works for us both i.e. equipment is collateral in its self per se and adjacent, if your statements reflect that you have the revenue coming in to support a bridge style loan, then bank statements in that instance is your key to unlock a door to funding that is proportionate. Sincere Headway Inc. All Rights Reserved.
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May 2023
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