January 05th, 2020

​Social dynamics is a term derived from the idea of the change in the behavior of an individual due the influence of those around him in a group.  An important factor or combination of skill, communication is a two-way process that enables you to exchange your thoughts, notions, and opinions with each other.  It is very important to realize the dynamics of social behavior within your surroundings and or setting and improve the way you communicate with different people.

A. Verbal Communication
Verbal communication skills are required daily. The way you talk is an insight into your skills and your personality. When your words are confident, it leaves a great impression on the other person. The skill of clarity in speech, careful selection of words, voice modulations, responsiveness, and considering your audience will impact your communication personally as well as professionally. It is also necessary to be able to articulate your thoughts, the primary way you express an opinion within social settings.

B. Interpersonal Communication
Interpersonal communication is another type that is essential in today’s world. Getting the right balance of verbal and non-verbal communication is paramount, no matter which setting you're in. On a personal level, it is essential to build relationships with your family or the significant other. And in your professional life, interpersonal communication is necessary to showcase your skills as a good employee and a good leader.  i.e. you are in a meeting where you stare at your watch frequently. This signals the counterpart that you are less (not) interested and have something more important elsewhere.

C. Visual Communication
When it comes to communication mediums, visual communication is the strongest medium in our current era. i.e. a strong logo is a great way for a brand to communicate with its followers or clients. A great example of visual communication are pop-ups while playing a game, showing the necessity of visual communication within a successful marketing strategy in regards to any business.

D. Listening
Apart from the three main modes of communication, listening is also an important way of communicating. i.e. in an interview, if a candidate does not hear the question properly, he/she won’t be able to answer it thoroughly or well. Hence, developing listening skills is an essential aspect of improving your communication skills.

E. Formal/Informal Communication
When we talk about formal communication, it has a great impact on any organization/business. Reports, e-mails, proposals, etc., are used for formal communication and creates a professional work ethic.  Informal communication, on the other hand, allows people to put forward their concerns, discuss problems or solutions or bounce around creative ideas.  Communication done informally considers the feeling of others and thus, is a vital part of all social situations.

Communication is an inescapable part of life, whether it is in a formal or an informal setting, in an office or at home.  Navigating social dynamics requires a range of communication skills and ideas expressed above, making note of the terms and concepts mentioned, will help you understand how to communicate more effectively.